Education
Health
Thyrocare Launches India’s First Pregnancy Kit Backed by a Lab Test; Yami Gautam Named Brand Ambassador
Mumbai (Maharashtra) [India], November 3: Thyrocare Technologies Limited (“Thyrocare”; NSE: THYROCARE, BSE: 539871), one of India’s largest diagnostics companies, today entered the pregnancy testing segment with the launch of the Thyrocare Pregnancy Kit, the first pregnancy kit in India to come bundled with a quantitative laboratory confirmation test. The company has also appointed actor Yami Gautam as brand ambassador for the kit.
The kit contains a rapid at-home pregnancy test and a voucher for a Thyrocare Beta hCG laboratory test at half its regular price, with home sample collection included. A home test reads a hormone level as a line on a strip; the Beta hCG test measures that hormone precisely in an accredited laboratory. Together they give a woman an immediate answer and, when she wants it, a number to confirm it.
Thyrocare operates 46 laboratories and 11,310 collection points across 607 districts, processing 1 lakh+ samples a day. Its laboratories are NABL-accredited. That infrastructure is what makes the pairing possible: a woman who takes the home test can book the confirmatory Beta hCG through the Thyrocare website by scanning a QR code inserted in the packaging and have a sample collected at home, usually within a few hours.
The launch extends Thyrocare’s consumer-facing diagnostics business into a category that reaches Indian households directly. More than 150 million pregnancy tests are sold in India each year, almost all of them read and acted on at home without any laboratory follow-up.
Yami Gautam brings to the association a public voice built on doing the research rather than taking the first answer, which is the idea the kit is built on. A working mother who has spoken often about nutrition and family wellness, she is the brand ambassador for the Thyrocare Pregnancy Kit across its launch campaign.
“When it comes to a pregnancy result, every woman deserves clarity and reassurance. The Thyrocare Pregnancy Kit gives a quick answer at home and a lab to back it – a reassuring combination for such an important moment,” said Yami Gautam Dhar.
“Every year, millions of Indian women take a pregnancy test at home and are left with a line on a strip and no way to confirm it. We have spent two decades building the laboratory network that answers that question properly. Putting the two in one box is the obvious next step, and it is where consumer healthcare is going: a quick answer at home, with clinical confirmation one step away,” said Rahul Guha, MD and CEO of Thyrocare.
The Thyrocare Pregnancy Kit is available at leading pharmacies, e-commerce and q-commerce platforms at an MRP of Rs. 60. Each pack contains an at-home rapid pregnancy test kit with a test sensitivity of 25 mIU/mL, a dropper and a coupon code to avail beta-HCG blood test at home. The bundled Beta hCG laboratory test is offered at Rs. 399, half its regular price of Rs. 800, with home sample collection included. The voucher is valid for 6 months from purchase.
If you object to the content of this press release, please notify us at [email protected]. We will respond and rectify the situation within 24 hours.
Business
Investment Migration Draws A Wider Pool Of Indian Applicants
Professionals already overseas, younger entrepreneurs and business families are exploring residency options for different reasons, says Dhananjaysinh Chudasama of EB5 Consultancy
Ahmedabad (Gujarat) [India], November 5: The profile of Indian applicants exploring investment migration is broadening, with professionals already living in the US, younger entrepreneurs and business owners increasingly considering overseas residency as part of their longer-term plans, according to investment immigration advisory firm EB5 Consultancy.
Once largely associated with affluent business families seeking residency or citizenship in another country, investment migration is now attracting applicants with varied professional backgrounds and priorities. These include securing a longer-term immigration pathway, exploring international business opportunities and considering options for their children’s education and future careers.
Dhananjaysinh Chudasama, an investment immigration specialist and Founder of EB5 Consultancy, said the change was visible in the enquiries received by the firm.
“The profile of Indian applicants has become much more diverse. We are hearing from professionals who have spent several years overseas, younger entrepreneurs and families considering how international residency could fit into their plans. Their reasons for exploring these options are not always the same,” said Chudasama.
One segment drawing attention is Indian nationals already living in the US on visas such as H-1B, L-1 or F-1. Having spent years studying, working or building businesses in the country, some are exploring investment-based routes to permanent residency.
For these applicants, the decision is not necessarily about moving to a new country. They may already have established their lives in the US and are looking for a longer-term immigration option for themselves and their families.
The US EB-5 Immigrant Investor Programme remains a significant part of the firm’s advisory work. It allows eligible foreign investors to seek permanent residency through qualifying investments that meet prescribed requirements, including job creation.
Chudasama said younger applicants and entrepreneurs often approach investment migration with different considerations from those of traditional investors.
“Some are looking at international opportunities through the lens of their careers or businesses. Others are thinking about their children’s education or the possibility of living and working in another country in the future,” he said.
This wider range of applicants is also reflected in the countries being considered. While the US remains a major destination, EB5 Consultancy advises Indian families on residency and citizenship programmes across Europe, the Middle East and the Caribbean. The choice of jurisdiction depends on factors such as the applicant’s objectives, financial position, family circumstances and programme requirements.
For business families, overseas residency may form part of a wider discussion about international expansion or succession planning. For professionals already abroad, the priority may be securing a longer-term immigration pathway. Others may want to understand the options available before deciding whether to pursue them.
Chudasama said families were increasingly approaching investment migration with specific questions rather than beginning with a preferred country or programme.
“Investment migration is not a one-size-fits-all decision. Families need to understand why they are considering it, what they expect to achieve and whether a particular programme is suitable. For some, it may be the right option. For others, there may be no immediate need to pursue it,” he said.
If you object to the content of this press release, please notify us at [email protected]. We will respond and rectify the situation within 24 hours.
